Job Search Advice Worth Ignoring

If you're looking for a job, chances are you're getting advice from a host of people -- your spouse, friends, former co-workers, maybe even your parents. Everyone means well, but not all of the tips you receive are valuable. In fact, some advice could even be harmful to your job search. How do you know which advice you should pay attention to and which you should ignore? Following are some words of wisdom you might not want to follow:

'You should ... blanket the market with résumés.'

Some people think you should send résumés to every job opening that interests you. The problem with this theory is that it assumes you are qualified for each of those positions, which may not be the case. If you apply to every job posting you see, whether you're qualified or not, you'll waste your time. Instead, identify positions that are a strong fit with your skills and experience, and research the employers to determine how you can meet their unique needs. By being selective and focusing your efforts on these roles only, then targeting your résumé to each opening, you give yourself a much better chance of finding the job you want.

'You should ... have a lot of contacts, even if they're not all close.'

When searching for employment, it pays to have as many contacts as possible. After all, the majority of jobs are still filled by word of mouth. But knowing someone won't do you much good on the job hunt if you don't know him or her very well. The people in the best position to aid in your search are those who understand the type of position you seek and the unique skills you can offer an employer. Armed with this knowledge, those in your network can keep an eye out for job leads that might fit your career goals and refer you to companies that are hiring. In addition, prospective employers may reach out to your contacts during the hiring process -- especially people who are linked to you through social networking Web sites. You want hiring managers to reach out to people who can speak knowledgeably about your professional abilities.

When establishing new relationships, go out of your way to make sure they will last. That means continually following up with those you've met -- by sending them articles of interest, for example, or meeting them for coffee on occasion -- and offering to help them first before you ask for assistance yourself.

'You should ... focus all of your efforts online.'

The Internet is a valuable tool for job seekers. Along with the aforementioned social networking sites, job boards, company Web sites and industry-related forums can also play a part in your search. But the Internet shouldn't be your only avenue for finding employment. In fact, one of the most effective ways to hear of opportunities -- and potentially land a new position -- is through face-to-face networking. So instead of putting all of your job search eggs into just one basket, attend trade shows, job fairs and conferences. And don't forget industry print publications, which can be good sources for job leads that you won't find online.

'You should ... skip the cover letter when applying online.'

Many people think that a cover letter is unnecessary when submitting a résumé online, whether by e-mail or through a Web site. This is a mistake, for a few reasons. First, because the cover letter is the initial document a hiring manager sees, it's your chance to make a strong impression. Second, the ability to express yourself well with the written word is a highly sought-after skill, something your cover letter can demonstrate. Third, if your résumé has something a hiring manager might question, such as a gap in employment, a cover letter is where you can provide clarification. And finally, executives understand a cover letter's worth. According to a Robert Half survey, 86 percent of executives polled said cover letters are valuable when evaluating prospective job candidates. Remember, your cover letter doesn't have to be a separate attachment; it can be the e-mail message itself.

You should always appreciate the job search advice that people give you, but take the suggestions with a grain of salt. Remember, you're the one looking for a job, so you need to be selective and apply the advice that works best for you.